Filiz Sarah Gärtner

Motivation hacks for business: 5 bullet-proof tips to boost your motivation!

Yes we can! Just do it! When you are sitting at your desk without traction, this is what Barack Obama and Shia LaBeouf would probably tell you. To boost your motivation, you can either play their videos in an infinite loop in your office – or become your own motivation master! Because tackling big challenges and pushing through laborious projects can be easy if you know the right motivation hacks. Read on for 5 bullet-proof motivation tips every entrepreneur should know!

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Filiz Sarah Gärtner

7 tips for the perfect startup pitch – put the icing on the cake of your pitch and convince every investor!

The fact that you are reading this shows it: you know the importance of a good pitch! In the world of digital startups, it can easily be the difference between millions of dollars and not a single one. But you might also know: there are as many tips on perfect startup pitches as people who once did one. We want to help you find out the right ingredients for your pitch to convince every investor. Read on for the most crucial tips for your cake base plus those small but very important things that put the icing on the cake of your pitch!

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Filiz Sarah Gärtner

Your working environment can boost productivity and creativity! Lessons from Google and Facebook

First they revolutionized the way we work, now they change the spaces we work in. Leading tech companies like Google, Facebook or Amazon completely transform our work life at the Their working environments are urban legends: something between a theme park and incubator for digital pioneers. Either way it sounds like a lot of fun! Which is great, as the happiness of employees is proven to increase productivity by 31% and creativity by a factor of three. Enough reasons to further investigate the perfect office surrounding. What does the perfect working environment look like?

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Filiz Sarah Gärtner

The 5 types of startup founders we all know – and value!

Maybe you are involved with a startup founder every now and then. Don’t you feel they are pretty special people? Most of them are full of courage, determination and ideas. But they couldn’t be more different from each other! To help you see through the founder’s jungle and deal with the various kinds of personalities, we set up a typology of founders. All these types are commonly found in the wild and we are sure you know most of them – or maybe even are one of them? We took a closer look at their lovable quirks and now present to you with a wink: the 5 types of startup founders!

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SUN

The Network of Success – 7 Tips to forge a strong business network for your startup

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A strong and dynamic network is the secret of many successful companies. Whether it is an enterprise, a mid-sized company or a startup, an extensive network assists with recruiting, client acquisition and – in the best case – funding.

One is not born as a networker; instead it is more some sort of an inner attitude, which enables a person to forge numerous new contacts. If you lack the attitude, you don’t have to be worried, like most other business-skills, you just need the right strategy and insides. Take the following tips by heart and harvest the advantages of an efficient business network:

1. Don’t let extraverts intimidate you
Extraverts go to an event and comeback with a stack of business cards and 3 coffee chats scheduled for next week. Don’t let them intimidate you. It is okay you only made one contact.

2. Showing your face matters
When you go to events and could not speak with anyone, you may feel like going to events are time consuming, torturous, and useless. But remember, showing your face matters. Just give yourself these simple goals and feel good about it.

3. Choose your game
There are gazillions of startup related events happening everyday all over Europe. You can’t attend them all – impossible. Only choose the ones you are really interested in. If you are a business person, don’t auto-mute technical events. For example, if you are interested in the Analytics space, you might want to attend Data Science meetup. Yes, the majority of attendees will be developers. Yes, you will be likely to see a slide with lines of code that you can’t understand; but there is much more you can gain. Even simply knowing those technology exist gives you a better understanding of the market. If someone asks you “why are you here?” just tell them “I am interested in this subject and simply want to educate myself”. As easy as pie! More…

EnBW

Guest feature – EnBW | EVs and customer experience: a great combination!

At the moment the discussion around electric vehicles is all around the society and has also been picked up by the whole industry.

However, most of the discussion spans around the challenges of charging infrastructure as well as the challenges around battery capacity, charging times for long distance coverage. Therefore I think it is about time to change perspective and think about the customer experience and how EVs will make our life easier.

To start with I believe it is important to agree on what really matters to customers and human beings. As a concept I strongly believe that the single most valuable thing to human beings is time as it is the only thing which is limited and cannot “yet” be extended. Almost all highly successful products launched these days relate to this thesis (think about smartphones, or digital services like Airbnb or Uber).

So let’s look at EVs from that perspective:

The next generation of EVs will come with battery capacities of 150-200 kW/h which is good for more than 500 km.At the same time when we look at statistics we realize that average distance covered per person/day is 46 km and even less so only 12.3 km consecutively per day. The next thing to consider is that next generation of EVs is also preparing for induction based charging.

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Codeatelier

Guest feature | Codeatelier @ CODE_n new.New Festival

Like the festival wristband? Cool! Fancy food trucks & Indie rock pop? Top international startups? We can’t miss that! That’s why homee goes festival. From September 20 to 22 the Codeatelier Team took part in the CODE_n new.New Festival in Karlsruhe.

codeatelier_2We’re back as alumni!

This year CODE_n invited us to Karlsruhe, so that we could present our product homee to the festival visitors. As CODE_n alumni, we were allowed to take our place in the Community Area.

How did we manage to get there? For Codeatelier and homee, the journey started as long ago as 2013: Back then, in the CODE_n13 competition, which took place in Hannover during CeBit, we made it into the finalists – and won! homee convinced the jury and was honored with two prizes.

homee has become famous

Today, three years later, we can look back on a period of success. Without the opportunities provided by a platform like this, homee might not be in the position which we now enjoy: established in the smart home market. Each and every day, we are delighted that our Smart Home control unit makes living more convenient for our customers. More…

Filiz Sarah Gärtner

Design thinking or human-centered design? Both! How to combine the benefits of the two approaches

Are you on team design thinking or team human-centered design? Actually you don’t need to choose! Even though both approaches are treated as two different methods of working, they have a lot in common and can be reconciled. And both have their benefits for your innovation process! So why not combine them and get the best of two worlds for your work? Have a look at the two approaches – where they differ and where they go hand in hand.

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But first things first! Let’s do a short recap of what design thinking and human-centered design is all about. The basic idea of design thinking is that interdisciplinary teams can create outstanding innovations. It is a solution-focused method used to solve complex problems by profiting from different expert perspectives. The focus is less on the detailed elaboration of ideas, but rather on the extensive experimentation and drawing up of big ideas. For the human-centered design approach the ultimate goal is to drive a customer focus deep within a corporation. This includes a culture open for sharing knowledge and collaboration between all departments within and outside the company. As a result, you get a product that resonates with the user and exceeds his needs.

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