Lena Gaede

3 ways for startups to start a business – funding solutions for low capital startups

Every business starts with an idea, that’s for sure. So far so good, but no business can be implemented without money. And as harsh as it may sound: there isn’t any magic and contrary to popular myth, nobody is waiting in the wings to throw money at you just because you have a new and exciting business idea. So, how then to find the money to start your business? Instead of collectively burying our heads in the sand, CODE_n examines three ways on how to fund your business.

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Filiz Sarah Gärtner

Insider tips for accelerators, incubators & VCs – 7 questions to know if a startup invest will be successful

There you are, listening to a startup pitch, considering to give them money. A lot of money. The main question in your head: will this startup be successful? Before you invest, you want to be as sure as possible this company will thrive. Therefore, you should spot those crucial points that will tell you about the startup’s prospects of success. But how to get to the key facts? We share some effective questions for accelerators, incubators and VCs to screen a startup – and for startups to prepare themselves for them. Let the interviews begin!

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Robin König

Find your perfect business match to tackle the future together – with CODE_n CONNECT!

The digital disruption brings great challenges for every business. To stay competitive, companies need high adaptability, innovation and market know-how. But don’t worry, you are not alone! Innovative startups and experienced corporates can team up and use the enormous potential that lies in the synergy of their strengths. And yes, no matter if you are looking for an innovative startup or an experienced corporate – there is a company out there that offers those qualities that complement your business. Together you will be able to conquer all challenges! But how to find your perfect business match? That’s what CODE_n CONNECT is all about. Read more to learn about the benefits of CODE_n CONNECT for startups and corporates.

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Janina Benz

Key success factor crowdfunding – CODE_n initiates live funding at CeBIT

The bestowal of the special crowdfunding award at CeBIT was a big success. Why did we do it? Because even the best idea or the most innovative product does a startup absolutely no good if it doesn’t get out there, to the people. It takes money to get the word out. And financial means aren’t always easy to come by, especially considering the ever-increasing demands associated with implementing new technologies. In fact, preparing market-ready products eats up much more of startup budgets today than it did just a few years ago. It has been getting more and more difficult for small, young companies to get their hands on the capital needed to see their ideas take off. We wanted to introduce our finalists to a new topic, and show them yet another way to find potential investors: crowdfunding .

Crowdfunding describes the collective effort of individuals who network and pool their money, usually via the Internet, to support efforts initiated by other people or organizations. It can also refer to the funding of a company by selling small amounts of equity to several investors.

A lot of people asked us how this cooperation came about. We wanted to offer our finalists the opportunity to familiarize themselves with crowdfunding opportunities. That’s why we turned to Jens-Uwe Sauer. He was a member of the CODE_n jury in 2012, and, as Founder and CEO of the German crowdfunding platform, Seedmatch, he brought a world of expertise to the table. Just what we needed for our little endeavor.

Working together, we came up with the idea of hosting a live crowdfunding event, right at CeBIT. According to Jakob Carstens, Head of Marketing at Seedmatch, the winners were selected according to very specific criteria:

“In our selection of the startups for the special crowdfunding award, we sized up t More…