The next part of our startup series is here! This time, you’ll get to know KREATIZE, one of our Connected Mobility finalists from Tübingen, Germany. KREATIZE helps companies to take advantage of the benefits of digital transformation by changing the way that custom parts are ordered and manufactured. Co-Founder & CEO Simon Tüchelmann told us more about KREATIZE.
What is KREATIZE all about? How did you come up with the idea?
Simon: KREATIZE is about revolutionizing the way companies order and manufacture technical parts, exploring manufacturing possibilities for given geometries and the way businesses interact with each other, through outstanding digital tools, machine learning algorithms and intuitive design. KREATIZE is about empowering every engineer to realize great products, it is about converting high tech prototypes into mainstream products, ultimately making custom manufacturing so competitive that high quality prosthesis, green cars or fast and safe travelling options are widely available due to the decreased development costs.
I faced the challenge of high transactions costs when trying to realize high quality custom parts. I noticed that the search for the right production process, materials and reliable suppliers was very cumbersome for both parties: customers and suppliers. I knew something needed to be done in order to drastically reduce the transactions costs. Therefore, I engaged Daniel Garcia Rodriguez to look for ways to create a digital solution which would ease the pain. After looking at the multiple components of the manufacturing process, from prototype to delivery, we came up with the idea of the smart project realizer which led to the basis of what KREATIZE is now.
“Digital Disruption“ – that’s the motto of this year’s CODE_n CONTEST. What makes your solution innovative, what makes it disruptive?
Simon: KREATIZE is an agent for digital transformation in the manufacturing world, we are the supply chain management and procurement solution for the 21st century. Before KREATIZE, most of the processes were analog, from costing and pricing, to order placement. Phone calls, fax, emails and spreadsheets were the common tools. More…