Lena Gaede

Pillars of leadership in digital transformation: why managers need IQ, EQ and DQ to succeed

Digital transformation is not just about technology. Even access to the best tech doesn’t ensure digital success. Instead, successful digital transformation requires an overall cultural change! What companies really need to face the challenges of digitalization are flexible and proactive employees. And ahead of them: managers embracing the cultural change and driving digital transformation forward. But, as you might have noticed, many traditional managers struggle to keep up with the fast-changing environment and new working styles. So, let’s see what makes the difference for leadership in digital transformation!

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Lena Gaede

Promising tech startup hubs worldwide: Helsinki is up and coming! Here are its strengths, weaknesses and special power

What comes to your mind when you think of startup hubs? Silicon Valley, Berlin? Those are no doubt some of the best-known cities in that context. But we all know the world of startups is always in motion! New centers of innovative entrepreneurship come up like rising stars and offer new possibilities. Just like Helsinki! Finland’s capital has evolved to an innovative stronghold and surely is a city to keep an eye on. Helsinki is said to host over 500 tech startups and holds its share at the Nordic countries having Europe’s fastest growing startup scene. Let us dive deeper into the strengths, weaknesses and special powers of Helsinki as a tech startup hub!

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Filiz Sarah Gärtner

Motivation hacks for business: 5 bullet-proof tips to boost your motivation!

Yes we can! Just do it! When you are sitting at your desk without traction, this is what Barack Obama and Shia LaBeouf would probably tell you. To boost your motivation, you can either play their videos in an infinite loop in your office – or become your own motivation master! Because tackling big challenges and pushing through laborious projects can be easy if you know the right motivation hacks. Read on for 5 bullet-proof motivation tips every entrepreneur should know!

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Filiz Sarah Gärtner

7 tips for the perfect startup pitch – put the icing on the cake of your pitch and convince every investor!

The fact that you are reading this shows it: you know the importance of a good pitch! In the world of digital startups, it can easily be the difference between millions of dollars and not a single one. But you might also know: there are as many tips on perfect startup pitches as people who once did one. We want to help you find out the right ingredients for your pitch to convince every investor. Read on for the most crucial tips for your cake base plus those small but very important things that put the icing on the cake of your pitch!

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Filiz Sarah Gärtner

The 5 types of startup founders we all know – and value!

Maybe you are involved with a startup founder every now and then. Don’t you feel they are pretty special people? Most of them are full of courage, determination and ideas. But they couldn’t be more different from each other! To help you see through the founder’s jungle and deal with the various kinds of personalities, we set up a typology of founders. All these types are commonly found in the wild and we are sure you know most of them – or maybe even are one of them? We took a closer look at their lovable quirks and now present to you with a wink: the 5 types of startup founders!

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Filiz Sarah Gärtner

How to successfully incubate startups – a guide for corporations hungry for innovation

Yes, we know the road to innovation can be tough. But it’s more important than ever to rescue businesses and bring them safely to the path of digital transformation. There sure are several ways to reach this goal. But examples of money pouring into R&D that left the companies empty-handed show that business incubation of startups is the better way for corporations to develop new technology and business solutions. Startups have the disruptive power and lateral thinking ability that are often missing in established companies. And they already come with the advanced, game-changing innovation that might be the solution to your problems! But in order to achieve a fruitful co-operation, a fertile ground is necessary. So better read on and learn how to successfully incubate startups in our quick guide for incubators!

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Robin König

Find your perfect business match to tackle the future together – with CODE_n CONNECT!

The digital disruption brings great challenges for every business. To stay competitive, companies need high adaptability, innovation and market know-how. But don’t worry, you are not alone! Innovative startups and experienced corporates can team up and use the enormous potential that lies in the synergy of their strengths. And yes, no matter if you are looking for an innovative startup or an experienced corporate – there is a company out there that offers those qualities that complement your business. Together you will be able to conquer all challenges! But how to find your perfect business match? That’s what CODE_n CONNECT is all about. Read more to learn about the benefits of CODE_n CONNECT for startups and corporates.

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Filiz Sarah Gärtner

Best creative thinking techniques – 3 tips to generate great ideas and how to put them into a business model

An innovative idea is the starting point of every new business. The new product solves an existing problem or brings a whole new world of possibilities for the industry. However, we all have experienced that identifying the problem is only the first step on the long road to an innovative solution. This road called ‘generating a great idea’ is paved with many creative and strategic challenges. But no worries – there are also as many techniques for creative thinking and business model development to guide you through this road. Whether you are about to launch a startup or update your existing business model, we’ve got you covered with a selection of the best three creative thinking techniques. Get inspired by them!

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