Armin Eichhorn is an entrepreneur with a passion. After spending a number of years with international companies, the management strategy expert now focuses entirely on founding and supporting start-ups. On Thursday and Friday, he will be acting as moderator, guiding visitors through the CODE_n conference at CeBIT. We spoke to Armin Eichhorn about his affinity with start-ups.
You’ve invested a lot of time and money into start-ups in recent years. And this experience prompted you at one point to come up with four principles. One of these is “Experience, not things”. But at CODE_n, it’s about the very opposite: things. How does this fit with your role as moderator at the CODE_n conference program?
Armin Eichhorn: I’ve developed my four principles over time. They act as guidelines that guide me when I’m facing a decision where I’m not intuitively sure about what to do. My principle of “Experience, not things” is based on the fact that I want lots of experience rather than many things around me. And I believe that this can be transferred quite nicely to the “Internet of Things”.
The CODE_n CONFERENCE to be held in Hall 16 at the upcoming CeBIT is huge – featuring more than 50 slots and 100+ speakers. This year’s CODE_n is running under the motto: “Into the Internet of Things,” and spans the four categories Industry 4.0., Digital Life, Future Mobility, and Smart City. To give visitors a more focused view on this, here are a few highlights from the category “Industry 4.0,” to be presented at the CONFERENCE.
Machine Building Goes Cloud: Top or Flop?
Tuesday | 17.03.2015 | 10:00 – 10:20 | Stage Dialogue
Dr. Stephan Fischer, Head of Software Development, TRUMPF
Dr. Gerhard Dimmler, Head of Product Research and Development, Engel Austria
For almost a decade, implementing CRM and ERP in the cloud has increasingly become the norm. Today, many companies put their sensitive business-related data in cloud-based systems, irrespective of the company’s size. For some years now, this trend has been extending its reach into other industries as well, driving the digitization of whole industries. This panel will discuss trends in cloud computing which will transform the industry of mechanical engineering. We will look into the requirements which must be fulfilled to establish cloud-based operations in this industry, both from the perspectives of traditional machine makers such as TRUMPF and Engel, as well as from the perspective of software companies like Oden Technologies. We will discuss obstacles and opportunities which come along with the digitization of this classical industry and focus on the success factors needed to achieve a breakthrough for cloud processing in machine engineering.
Smart Service Welt Manufacturing – Use Cases & Business Models
Tuesday | 17.03.2015 | 15:40 – 16:00 | Expert Keynote
Dirk Hoke, CEO Large Drives, Siemens AG, holds a degree in mechanical engineering and started his career as an R&D Engineer at Renault, Paris. In 1996, he joined Siemens Transportations Systems where he held various positions. In 2002, Hoke became general manager for the Transrapid Propulsion and Power Supply subdivision; in 2008, CEO of the Siemens Cluster for Western & Central Africa; and in mid-2009, CEO of the Siemens Cluster for Africa. From CEO of the Siemens Customer Services Division (2011), he peaked to his present position in 2014.
The CODE_n CONFERENCE to be held in Hall 16 at the upcoming CeBIT is huge – featuring more than 50 slots and 100+ speakers. This year’s CODE_n is running under the motto: “Into the Internet of Things,” and spans the four categories Industry 4.0., Digital Life, Future Mobility, and Smart City. To give visitors a more focused view on this, here are a few highlights from the category “Future Mobility,” to be presented at the CONFERENCE.
Changing Mobility: Approach and Cooperations with Continental
Monday | 16.03.2015 | 14:30 – 14:50 | Expert Keynote
Werner Köstler, Head of Strategy and Transactions Division Interior, Continental. Werner holds the position as Senior Vice President within the Continental Interior Division. As Head of Strategy & Transactions for Interior Electronics Solutions, his field of responsibility covers topics such as strategic planning, partnership management, and joint ventures.
On the Move – Smart Mobility and Logistics
Wednesday | 18.03.2015 | 12:30 – 12:50 | Expert Keynote
Starting with visionary F. Rinderknecht and team Rinspeed we develop a view on the future of the car, and then follow this up with a broader outlook on integrated transportation and logistics systems. For a smarter world of mobility and transportation.
- Peter Fuss, Senior Advisory Partner Automotive GSA, EY
- Frank Rinderknecht, Car Visionary and Founder, Rinspeed Inc.
Dr.Rainer Scholz, Executive Director Mobility Innovation Group GSA, EY Advisory
The CODE_n CONFERENCE to be held in Hall 16 at the upcoming CeBIT is huge – featuring more than 50 slots and 100+ speakers. This year’s CODE_n is running under the motto: “Into the Internet of Things,” and spans the four categories Industry 4.0., Digital Life, Future Mobility, and Smart City. To give visitors a more focused view on this, here are a few highlights from the category “Smart City,” to be presented at the CONFERENCE.
Get Connected: Shaping the Energy Revolution
Thursday | 19.03.2015 | 13:10 – 13:30 | Expert Keynote
“Get Connected” is the motto with which Dr. Henning Krüger invites us to discuss the role of IT within the energy revolution. Dr. Henning Krüger is responsible for IT at the German utility provider EnBW Energie Baden-Württemberg AG. The IT used by energy suppliers to date has been rather reserved, bureaucratic and slow – making it less mobile, less customer-focused, and less open to new business ideas. We invite you to talk about shaping the energy revolution together. We want to listen, discuss, and learn – get connected!
The Smart City of Amsterdam
Friday | 20.03.2015 | 11:15 – 11:35 | Expert Keynote
Ger Baron, CTO for the city of Amsterdam, is probably one of the best people to talk to when it comes to smart cities. He will share insights into his own smart city, the smart city of Amsterdam. More…
The CODE_n CONFERENCE to be held in Hall 16 at the upcoming CeBIT is huge – featuring more than 50 slots and 100+ speakers. This year’s CODE_n is running under the motto: “Into the Internet of Things,” and spans the four categories Industry 4.0., Digital Life, Future Mobility, and Smart City. To give visitors a more focused view on this, here are a few highlights from the category “Digital Life,” to be presented at the CONFERENCE.
Digital Banking at your Fingertips
Monday | 16.03.2015 | 16:30 – 16:50 | Stage Dialog
Dr. Ignasi Barri, Innovation Manager, GFT IT Consulting S.L.U.
Francisco Amador, Technology Innovation Manager, GFT IT Consulting, S.L.U.
Using the process for “solving account overdrafts” as an example, we will look at GFT’s approach to driving the digital transformation in retail banking. The dialogue will uncover how customers can experience seamless service across various channels and devices when banks take advantage of different trends in retail banking such as customer insight, mobile banking, mobile payments, social banking, contextual notifications, real-time analytics, customer experience, omnichannel processes, biometrics or service quality.
Utilities Go Digital – Impact on Customer Experience
Tuesday | 17.03.2015 | 10:20 – 10:40 | Stage Dialog
Smart technology has revolutionized communications and put the customer center stage. As the energy transition moves forward, utilities need to manage the digital transformation in order to match new customer needs and reach target groups on an increasingly complex customer journey. Dr. Susan Hennersdorf, Executive Vice President Sales, Marketing & Operations of EnBW, will discuss opportunities in creating an overall customer experience across all channels.
The CODE_n CONTEST is entering the home straight. 50 startups from 17 countries are competing for the CODE_n AWARD 2015. Here is the official timeline for how the winner will be determined at CeBIT.
Announcement of Top 10 Finalists
Tuesday | 17.03.2015 | 16:30 – 16:35 | Special Event
For the CODE_n CONTEST, 50 finalists were chosen out of 400 applicants from over 40 countries. Of the 50 finalists, the high caliber CODE_n JURY has selected the Top 10 companies, that are shortlisted for the prestigious CODE_n AWARD. These startups will have the opportunity to pitch live on Wednesday, 18 March 11:00 in front of the jury on the main stage. But who will be the top 10 nominees? Find out when we announce them in the run up to the Award Day. More…
Top Ten Pitch
Thursday | 18.03.2015 | 11:00 – 12:00 | Special Event
400 IoT startups from around the world submitted their business models and concepts for this year’s “Into the Internet of Things” CODE_n CONTEST. 50 have made it to Hall 16. 10 will make it to the final. Their last hurdle before one of them will be announced the winner on Wednesday night: a short live pitch in front of eleven prominent industry and business media representatives, the CODE_n jury! More…
CODE_n Award Show
Thursday | 18.03.2015 | 18:30 – 20:45 | Special Event
More than 400 applicants, 50 CODE_n finalists, 1 champion – on Wednesday evening, we will crown this year’s winner of the CODE_n Award. Join this exciting pinnacle of CODE_n and be part of an extraordinary show in Hall 16! Celebrate with the digital avant-garde to the music of HATTLER and see Flo König’s amazing perpetuum mobile installation. More…
Extra: CODE_n Alumni Talk – Experiences, Stories, Outlook
Wednesday | 19.03.2015 | 16:30 – 17:00 | Founders’ Stories
The CODE_n Community counts 150 alumni startups – all of them former top 50 finalists. Some of them are back on stage to report what has happened since they joined CODE_n. They will share their experiences and stories, give an outlook on what they expect for their future development and share some valuable advice on financing, growth, and how to get the most from on the CODE_n ecosystem.
- Sascha Nagel, Business Development Manager, Data Virtuality
- Roman Engel, Executive Director, Daubit
- Björn Goerke, Co-Founder & CEO, GPredictive
- Nikolaus Röttger, Editor-in-Chief, WIRED GERMANY
Donnerstag | 19.03.2015 | ab 18 Uhr | Special Event
Chill out with the House-Duo Lakechild.
iTiZZiMO is a German Industry 4.0 startup. Their “simplifier” is a platform that can standardize the development of business processes and connect backend systems with mobile and wearable devices using context-aware technologies.
More information: CODE_n CONNECT | Website | Facebook | Twitter
Where did your idea for the company come from?
iTiZZiMO: Lots of companies use very complex systems based on enterprise software. Isolated solutions are often added to deal with a special problem that the established system can’t map properly. Using many systems consequently results in high maintenance for the IT department and difficult workflows for employees. There is double data administration which means that companies waste a lot of time. Furthermore, more and more companies are now finding it important to retrieve data independent of their current location. So our founders, Reza Etemadian (CEO) and Christian Kleinschroth (CTO), came up with the idea to start a business that addresses these problems: how can employees be provided with the right business data and how can IT landscapes and workflows be simplified.
For which kind of audience is your product or service intended and what problem is it solving?
We primary target is CIOs and IT specialists at companies. This is because they are the people who get to decide on new software and hardware integration. Our secondary focus is the users in the company. They are the important ones to watch if you want to get reasonable feedback on process optimization or innovative business solutions. More…
Getting discussions going between startup founders and seasoned entrepreneurs is a fundamental aspect of the CODE_n ecosystem. That’s why CODE_n is hosting a one-day boot camp for Angel investors on Friday, November 14, 2014. The meet-up is directed at business angels and anyone who would like to become one. It will provide initial pointers on how to support promising startups with action and advice.
The format – dubbed Angel Labs – hopes to attract companies and private investors looking to enter the swiftly developing startup scene with the aim of offering dedicated support. Angel Labs have already been organized at various business hot spots across the globe, but never in Germany. This meet-up has been planned as part of CODE_n EVENTS and will be held at GFT headquarters – a genuine debut event for Germany.