Lena Gaede

Promising tech startup hubs worldwide: Dublin is the 8th best European city for startups! Here are its special powers

If you don’t think of Dublin as a good city for startups, you should change your mind quickly. The capital city of Ireland is ranked among the top ten cities in Europe for startups – and this is not without good reason! Dublin is like a bridge between the US and Europe and offers a lot of possibilities to start a business. Already more than 1,200 startups figured this out, including sectors like FinTech, EdTech and HealthTech. Surrounded by influential tech firms like Google, Facebook, Twitter and Amazon, Dublin is an attractive location to get off to a flying start with a new successful business. So let us discover the strengths, weaknesses and special powers of Dublin as a tech startup hub!

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Lisa Flieg

Recap of The Art of Guidance event held on February 21, 2017 – CODE_n talks about the complexity of leading corporations and startups

A highly insightful panel discussion, two inspiring talks from the different worlds of corporate life and startups, plus an audience which just kept digging deeper. These were just some of the highlights of the CODE_n event held on February 21, 2017 at CODE_n SPACES: The Art of Guidance – The Complexity of Leading Corporations and Startups

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Lena Gaede

Pillars of leadership in digital transformation: why managers need IQ, EQ and DQ to succeed

Digital transformation is not just about technology. Even access to the best tech doesn’t ensure digital success. Instead, successful digital transformation requires an overall cultural change! What companies really need to face the challenges of digitalization are flexible and proactive employees. And ahead of them: managers embracing the cultural change and driving digital transformation forward. But, as you might have noticed, many traditional managers struggle to keep up with the fast-changing environment and new working styles. So, let’s see what makes the difference for leadership in digital transformation!

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Lena Gaede

Digital transformation and customer experience – how data mining and big data analytics improve customer understanding

The customer is king and the king wishes new services nowadays. Induced by digitalization he has changed his expectations on services and products. While the customer can access product information and purchase easily mobile – whenever and wherever he wants – the competition between companies grows stronger. Thus, the most effective way to distinguish yourself from competitors remains the customer experience: it already drives two thirds of the decisions customers make, according to an insight by McKinsey. The motto is: provide a great customer experience – or you may lose your customer. And as usual, technology is your friend! Read on to find out how digital transformation and data analytics help to improve the customer experience.

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Lena Gaede

Working efficiently and keeping track of projects – made easy! Eisenhower Matrix and Project Portfolio Matrix are key to project and time management

If you are working at a startup or in an innovation team you most likely know this feeling: you have so many projects and to-dos on your list that you don’t even know where to start. In the fast-paced startup environment, new ideas and tasks come up daily and challenge you in every way. But as a thriving entrepreneur you never lose your motivation and drive to tackle them all! Eventually, you will master the art of multitasking and surpass yourself to reach your goals. And we have got the tools to support you on this journey! Read on to find out how to master time management with the Eisenhower Matrix and stay on top of things with help of the Project Portfolio Matrix.

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Lena Gaede

Digital Darwinism: why companies must step up to digital transformation to survive

We witness a mass extinction. Only the ones who adapt to their environment will survive. No, we are not talking about birds on the Galapagos Islands – we are talking about companies everywhere! The laws of nature equally apply to the business world: digitalization rapidly changes technology and society and forces companies to adapt fast enough – or die. Corresponding to Darwin’s principle of natural selection, we call this phenomenon Digital Darwinism.

Digital Darwinism is a threat for the “business as usual”. In fact, only 71 companies remain today from the original 1955 Fortune 500 list. The one thing that the failed companies have in common: a missing or miscarried digital strategy. No threat, you say, as most modern companies already went digital? So far so good, but the crux of the matter is the very fast pace of digital change: it is not some innovation now and then that companies need to react to. It is digital disruption that completely revolutionizes business models and consumer expectations – and it won’t end. It is possible because technology is now approachable by anyone with an idea to do something different or better. This constant innovation leads to disruption: everything can change and everything is changing. More…

Lena Gaede

Promising tech startup hubs worldwide: Helsinki is up and coming! Here are its strengths, weaknesses and special power

What comes to your mind when you think of startup hubs? Silicon Valley, Berlin? Those are no doubt some of the best-known cities in that context. But we all know the world of startups is always in motion! New centers of innovative entrepreneurship come up like rising stars and offer new possibilities. Just like Helsinki! Finland’s capital has evolved to an innovative stronghold and surely is a city to keep an eye on. Helsinki is said to host over 500 tech startups and holds its share at the Nordic countries having Europe’s fastest growing startup scene. Let us dive deeper into the strengths, weaknesses and special powers of Helsinki as a tech startup hub!

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Filiz Sarah Gärtner

Best partners forever? Important tips for successful business partnerships and alliances

Teamwork makes the dream work. This saying is truer than ever when it comes to business partnerships or alliances! No matter if you are a startup or an established company, the right partner can offer big competitive advantages for your business: it can give you an opportunity to access a broader range of resources and expertise. This may be a distinctive skill set or a product line that is better than the competitors’.

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So, if you found a bpf – a best partner forever – to go through thick and thin together, you surely want to keep the partnership running. For a business alliance or partnership to be successful, there is a lot to consider. However, keeping these four tips in mind will help you on your journey:

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