Janina Benz

Oliver Frese (Chairman of CeBIT): “Moving the IT industry forward requires a steady stream of new momentum and the courage to look for new approaches”

This year, everything in the IT industry revolves around big data. Even CeBIT, the world’s largest IT trade show, will cast a spotlight on this megatrend next year. In this vein, CeBIT’s main theme for 2014 will be “Datability” – the ability to process huge data volumes at incredibly high speeds and responsibly use that data over the long term. Oliver Frese will be in charge of next year’s trade show. The new head of CeBIT hopes to set a new focus and plans to concentrate on business customers and key decision-makers. Mr. Frese talked to us about his plans and expectations for CeBIT 2014.

Oliver Frese - Chairman of CeBIT

Oliver Frese – Chairman of CeBIT

Janina Benz: As the new head of CeBIT, you are responsible for the new strategic positioning of the largest IT trade show in the world. In 2014, CeBIT will focus 100% on business. The aim is to shift business customers to the forefront again. Why did you think it was the right time to head in this new direction?

Oliver Frese: The visitor patterns identified over the last few years speak volumes: If we look back to 2008, 75 percent of our visitors were specialists. In recent years, this percentage has risen to 82. Of that number, 30 percent were key decision-makers; that is, chairmen, managing directors, department and section heads. What does that tell us? CeBIT is attracting top-notch visitors who are ready to invest. In close collaboration with our exhibitors, we have decided to use this development as a basis for shifting the focus of CeBIT back to its core strength – and that is 100% business. More…

Pierre DeBois

Web analytics leads your startup to big data

Pierre DeBois - founder of Zimana, a small business digital analytics consultancy

Pierre DeBois – founder of Zimana, a small business digital analytics consultancy

Pierre DeBois is the founder of Zimana, a small business digital analytics consultancy. Since 2009, Pierre has conducted analysis for various small and medium sized businesses. He has also been involved in lead specialty projects such as being a technical editor for Pearson/Que Publications and developing an analytic metrics whitepaper for Pitney Bowes. Previously, he has provided his business and engineering acumen at various corporations such as Ford Motor Company. As a guest blogger for CODE_n he shares his insights related to web analytics and its impact for small businesses.

In a recent Forbes article, Harvard Business School Associate Professor William Kerr noted that global entrepreneurs “have to think much earlier and much faster.” With big data on the lips of every entrepreneur and business manager, such speed and fierce competition can make such a big picture seem so far away. But that big picture vision is directing businesses to profitable segments and operations faster. More…

Mark van Rijmenam

Big data will revolutionize learning

Mark van Rijmenam is founder of the BigData-Startups.com.

Mark van Rijmenam is founder of the BigData-Startups.com.

Mark van Rijmenam is the founder of BigData-Startups.com, one of the most popular big data knowledge platforms. He is an entrepreneur, speaker and advises organisations on developing their big data strategy. As a regular guest blogger on the CODE_n blog Mark will share his thoughts on the upcoming opportunities with big data volumes.

New technologies allow schools, colleges and universities to analyse absolutely everything that happens. From student behaviour, testing results, careers developments of students as well as educational needs based on changing societies. A lot of these data has already been stored and is used for statistical analysis by government agencies such as the National Center for Educational Statistics. With the rise of more and more online education and the development of MOOC’s all the data gets a completely new meaning. Big data allows very exciting changes in the educational field that will revolutionize the way students learn and teachers teach.  More…

Mark van Rijmenam

How is big data driving the automotive industry?

Big data is a global megatrend that marks a new era in information handling. That’s why we launched this year’s CODE_n14 Contest under the motto “Driving the Data Revolution”. We are searching for groundbreaking innovations and applications that help take advantage of the enormous potential of big data in different industries such as finance, health, automotive engineering, manufacturing, telecommunications and retail.

Mark van Rijmenam is Founder of Datafloq – the One-Stop Shop for Big Data, creating the Big Data ecosystem.

Mark van Rijmenam is the founder of BigData-Startups.com, one of the most popular big data knowledge platforms. He is an entrepreneur, speaker and advises organisations on developing their big data strategy. As a regular guest blogger on the CODE_n blog Mark will share his thoughts on the upcoming opportunities with big data volumes, starting today with an analysis of the automotive industry.

The entire automotive industry should take advantage of the benefits of big data. Especially the automotive industry, where there are many moving parts that can be improved with sensors for data collection. When sensors within cars are combined with data from satellite navigations such as TomTom and traffic conditions, cars are becoming smarter rapidly and it won’t be long before they can drive independently, as Google already proved is possible. More…