Moritz Gräter

Corporate Innovation | Boost how you innovate with CODE_n

Adopting the right approach to digital transformation creates new and exciting opportunities for companies and new ways to shape their own success. But every journey has challenges, especially at established corporations. Equally, even smaller initiatives like trying to promote more digital innovation or adopting new ways of thinking within an organization seem to create obstacles for corporations. Of course, companies have already unearthed a number of potential corporate innovation methods and have learned a lot. But the journey to become a digital pioneer not only involves managing the many different aspects of digital transformation, firms also need access to global networks – experts, experienced pioneers, people who know about tech-related topics, the broader challenges (e.g., engendering an effective culture of innovation), and specific innovation formats (e.g., startup co-creation models).

CODE_n has been a key player in the innovation scene for years and is now opening up its network and experience to established corporations and SMEs. Why? To help them to boost their innovation processes themselves; to allow them to become a digital pioneer under their own steam.

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Lena Gaede

Promising tech startup hubs worldwide: Stuttgart’s startup scene on the fast track! Gain insights into its strengths, weaknesses and special powers

What comes to your mind when hearing “Stuttgart”? Let’s say, other than CODE_n’s home base, do you think of it as a booming scene for startups? No? Well, you might as well reconsider this since Stuttgart is becoming more and more of an insider tip for starting businesses. Yes, you heard right. This German city is capable of so much more than Maultaschen and Spätzle! Today we discover the strengths, weaknesses and special powers of Stuttgart as a tech startup hub!

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Lisa Flieg

CODE_n SPACES Residents | Five questions for our latest companions: the startup TruPhysics

Heads up, companies involved in manufacturing! It’s like all the talk at the moment is of robotics and machine learning, especially when it comes to digitalization. So all the more reason for us to greet the latest new residents at CODE_n SPACES: TruPhysics! An AI/robotics startup from Stuttgart, TruPhysics is working on some amazingly revolutionary ideas – as its CEO Albert Groz reveals in a brief interview. It makes for some fascinating reading!

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Lena Gaede

Collaboration? Challenge accepted! What you need to prepare for when partnering up with corporations

The day you have been working for is finally here and you have found a corporation to partner up with. A new business relationship can often be compared with a new love. Butterflies in one’s tummy, a serendipity leaping to cloud nine: everything is great. But, as in every relationship, there comes a point when the initial euphoria however dissipates. A crisis? To prevent you from any kind of heartache, CODE_n brings you 5 tips in preparation for a new business partnering.

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Lena Gaede

How customer development will lead to your company’s success

Okay, let’s take a break from the exhausting process of selling more products and gaining more users for a second. Sometimes companies get so caught up in their ambition to grow and quickly generate profit, they forget to take care of a major key to success: a solid customer development. So, what’s needed to master the challenge? That’s right – a good strategy! Buckle up for some essential tips on rewarding customer development.

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Lisa Flieg

CODE_n SPACES Residents | “We had to learn to let go of our original concept” – The CODE2ORDER startup talks about pivoting

We decided this time to talk to one of the residents of CODE_n SPACES about a topic that many find fascinating, especially in the world of business startups: pivoting! The term “pivoting” originates from the lean startup thinking of Eric Ries. It’s used to describe what happens when a business model has to be completely overhauled and everything goes in a new strategic direction. It’s based on the Build-Measure-Learn method and the idea is that a startup applies lean techniques to radically evolve its business model and address actual market needs and customer requirements. It’s not uncommon for customer feedback, testing, the competitive set, or some overall shift in the market to force business founders to throw out their original idea – just to identify a business model that actually will return a profit. And why not? How often is the first attempt at something right on the mark?

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Lena Gaede

Pros and cons of promising tech startup hubs worldwide: Europe vs. US – what’s the best choice to start a business?

Long gone are the days when entrepreneurs would start their business right in their hometown. Nowadays, the financial, social and digital advantages that each city can offer to startups have become a lot more important. Since founders often have the agony of choice when searching for a suitable place, we like to take a closer look at cities with promising startup hubs worldwide in a regular basis to determine their pros and cons.

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Lisa Flieg

CODE_n Alumni | In pursuit of a sustainable world with EcoChain

Today we catch up with a really exciting technology startup which has been a member of the CODE_n community since 2013: EcoChain from lovely Amsterdam! EcoChain embarked on its journey with CODE_n as a finalist of the global startup CODE_n CONTEST. Its motto was “smart solutions for global challenges” and in keeping with this idea, EcoChain pitched a business model with every intention of changing the world. Its idea revolved around a new and innovative life cycle analysis method that would enable companies to maintain a sustainable supply chain.

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